Master of Finance
Specialising in Digital Marketing
Choose your specialisation
Accounting
With strong links to industry partners and professional bodies, the accounting specialisation provides a strong theoretical and practical foundation.
Business Analytics
This specialisation focuses on machine learning in business and the skills used to deliver insights from data through visualisation techniques.
Business Information Systems
The Business Information Systems specialisation teaches students how businesses can exploit technology to improve their decision making.
Digital Marketing
Learn to build businesses with confidence by understanding how to use traditional and data-led marketing strategies with this Digital Marketing specialisation.
Entrepreneurship
This specialisation gives you the tools to develop the mindset needed to lead and manage high-growth organisations through innovation.
Financial Technologies
This cutting edge FinTech specialisation blends theory with practical applications, giving you the expertise to accelerate your career.
Human Resource Management
This specialisation is designed to give you the essential theoretical skills and practical experience to create dynamic workplace cultures.
Project Management
This specialisation equips you with real-world experience, and the tools, knowledge, and innovation, to manage diverse, complex projects.
Research
Become familiar with writing a research plan and then using this knowledge to conduct practical research and write a business research thesis.
Supply Chain Innovation
This specialisation is co-designed with industry partners and uniquely combines supply chain management, design thinking and data analytics.
Social impact
Create and lead positive social change with a Swinburne postgraduate course in Social Impact - for professionals seeking deeper skills and a more meaningful future.
Overview
Become an expert in financial technology, banking, analysis and investment with our Master of Finance. Learn how fintech is transforming the financial world and understand how to embrace technological advances in areas such as AI, big data, blockchain and cryptocurrencies. Graduate with a strong sense of ethics and an understanding of the social responsibilities needed to succeed in the sector.
Drop-in application week | Monday 3 - Friday 7 February
Need a hand applying? For one week, we're inviting applicants to drop into our Future Student HQ without an appointment to access free, on-the-spot help.
Your specialisation
Digital Marketing
Learn to build businesses with confidence by understanding how to use traditional and data-led marketing strategies. The Digital Marketing Specialisation gives you the knowledge to understand how consumer behaviour, branding and creative innovation, and a data mindset, can help you succeed in the industry.
Upgrade your skills
- Problem-Solving
- Analytical thinking
- Critical Thinking
- Digital literacy
- Leadership
- Communication
Stretch your career further
Students can enhance their career opportunities by gaining additional leadership and management skills – an important asset in a today’s complex and changing business environment. The below examples demonstrate the types of roles graduates can attain.
- Financial Analyst
- Finance Manager
- Investment Banker
- Stockbroker
- Corporate Finance Analyst
- Portfolio Manager
Key codes
International student visa
International students in Australia who hold student visas are required to study full-time and on campus. Courses that are taught entirely online are only available to international students studying outside Australia or those in Australia who are not on a student visa. Online courses are not available to international students in Australia who hold a student visa.
Strong industry connections and co-creation
Entrepreneurs often need to draw on the expertise of others, so access to Swinburne’s vibrant entrepreneurship ecosystem can be invaluable. The Australian Graduate School of Entrepreneurship connects you to the wider university through Swinburne’s Innovation Hub, Digital Innovation Lab, as well as our Business Incubator and Entrepreneur-in-Residence programs
The curriculum in this course covers seventy percent of the Candidate Body of Knowledge (CBOK) needed to sit the Chartered Financial Analyst and CAIA accreditation exams.
Professional accreditations
Why Swinburne?
Top 5% of the world’s higher education business schools
91.1% of graduates found employment within 4 months of finishing.
The median income for PG graduates one year out is $79.5K
Business graduate employers include Telstra, NAB, ANZ and IBM
