Media and Communication
We live in a world that’s more connected than ever before. Understanding how that world works is essential to creating sustainable news and entertainment for modern media.
Explore our Media and Communication courses
Why study Media and Communication with us?
#1 in Victoria for graduate starting salary*
Free access to Adobe Creative Cloud#
Choose Media and Communication at Swinburne
Our media and communication courses not only show you the history, evolution and present issues regarding news, advertising and the media, they teach you how words and images can change the world.
In the digital age, the work of media and communication professionals has never been more important. All businesses, governments and not-for-profits need to communicate and with a communication degree, you can move into journalism, production, advertising, PR, or any number of other creative pursuits. Use your skills to harness the right message, to the right people, at the right time.
Browse our TAFE, undergraduate and postgraduate media and communication course from over 10 discipline areas to find detailed course information, application dates, ATAR scores, fees, entry requirements and more.
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How to become a social media manager
Your 4-step guide on how to become a social media manager— choosing a social media course & specialisation, gaining experience and finding a job after graduation.
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How to become a digital marketer
Your step-by-step guide on how to become a digital marketer at Swinburne, including tafe and degree courses, work experience, industry membership and networking.
This Piece Of Paper_Breaks The Story
It’s this piece of paper – a Swinburne Bachelor of Media and Communication from Swinburne – that sparked Holly Dalton’s passion for the media. Now, she works for a media company in Melbourne where the cutting-edge skills she learned come in handy every day. At Swinburne, Holly got more than a piece of paper.
Journalism graduate success
Follow Kirstie’s journey from undertaking a football PR internship as part of her Journalism degree to becoming Communications Manager – Community for AFL Victoria. The skills she learned in new media helped Kirstie future-proof her career.
Featured Media and Communication courses
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Bachelor of Media and Communication
60.0
Guaranteed Entry ATAR or more entry options3 years full-time or equivalent part-time 3 years full-timeHawthornSemester 1Semester 2Choose your major
Advertising
Gain vital skills to succeed in the creative world of advertising. Explore effective design and strategy, advertising development and implementation. Create ads that hit the mark with audiences.
Cinema and Screen Studies
Explore the wide variety of film and TV genres, industry perspectives, and production styles. Benefit from a range of industry links with leading Screen Culture organisations.
Creative Writing and Publishing
Gain an understanding of creative text and popular culture in literature. Develop models for your own writing and critiquing skills in literature, while exploring subjects such as self and society.
Immersive Media
Learn how to develop content for the future of entertainment, business and advertising with a major in immersive media. Engage in 360, VR (Virtual Reality), AR (Augmented Reality), and MR (Mixed Reality) interactive experiences.
Journalism
Combine traditional journalistic skills with online publishing and multimedia production. Learn the skills required for interacting with audiences, social networking and building online communities.
Public Relations
Influence the public perception of an organisation through engaging content, targeted messaging and strategic campaigns. This degree is accredited by the Public Relations Institute of Australia.
Social Media
Gain a comprehensive understanding of social media platforms within social, cultural and industry contexts. Learn how to analyse new and emerging media technologies and drive their use and innovation across industry.
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Bachelor of Media and Communication/Bachelor of Business
60
Guaranteed Entry ATAR or more entry options4 years full-time or equivalent part time 4 years full-timeHawthornSemester 1Semester 2Choose your majors for Bachelor of Media and Communication
Choose your majors for Bachelor of Business
Advertising
Gain vital skills to succeed in the creative world of advertising. Explore effective design and strategy, advertising development and implementation. Create ads that hit the mark with audiences.
Cinema and Screen Studies
Explore the wide variety of film and TV genres, industry perspectives, and production styles. Benefit from a range of industry links with leading Screen Culture organisations.
Creative Writing and Publishing
Gain an understanding of creative text and popular culture in literature. Develop models for your own writing and critiquing skills in literature, while exploring subjects such as self and society.
Immersive Media
Learn how to develop content for the future of entertainment, business and advertising with a major in immersive media. Engage in 360, VR (Virtual Reality), AR (Augmented Reality), and MR (Mixed Reality) interactive experiences.
Journalism
Combine traditional journalistic skills with online publishing and multimedia production. Learn the skills required for interacting with audiences, social networking and building online communities.
Public Relations
Influence the public perception of an organisation through engaging content, targeted messaging and strategic campaigns. This degree is accredited by the Public Relations Institute of Australia.
Social Media
Gain a comprehensive understanding of social media platforms within social, cultural and industry contexts. Learn how to analyse new and emerging media technologies and drive their use and innovation across industry.
Accounting
Learn to deliver insights that drive business outcomes, while appreciating how profit and purpose are the foundations of future, sustainable business.
Business Administration
Gain an essential understanding of business operations, including organisational behaviour and managing workplace relations, alongside a range of practical skills.
Business Analytics and Analysis
Business analysts often act as bridges between management and those with more technological leanings. This major will teach you how to speak both business and tech languages.
Entrepreneurship
Develop the type of fresh thinking required to build, launch and scale a start-up business or social venture.
Finance
This CFA-affiliated program is designed to build careers in investment banking, financial consultancy, asset management, financial securities, trading stocks and brokerage.
Financial Planning
Help people get the most out of their money with essential financial planning skills. Investments, taxation and more, you’ll also learn about the ethical issues when managing a client’s finances.
Human Resource Management
Discover how to manage people, create a productive working environment and build a positive workplace culture.
Logistics and Supply Chain Management
Equip yourself with the skills needed to access career opportunities in logistics and supply chain management, international trade, procurement, inventory management and distribution.
Management
Learn about the role of management in business and discover how key resources must be strategically planned, effectively deployed, monitored and controlled to meet strategic business objectives.
Marketing
Develop the advanced marketing and managerial skills needed to think strategically and succeed in this exciting industry.
Sports Management
Develop the business mindset needed to run sport organisations and venues, identify risks and seize opportunities.
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Certificate IV in Professional Writing and Editing
Full-time, Part-time day Full-time, Part-time day1 year full-timeHawthornMarch intake -
Diploma of Social Media Marketing
Online Online12 months onlineOnline -
Master of Media and Communication
2 years full time or equivalent part time 2 years full-timeHawthornHawthornSemester 1Semester 2Full-time, Part-time Full-time
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Advertising graduate success
Discover the endless possibilities of studying a degree in media and communication at Swinburne. Advertising graduate, Johanna, made industry connections through her lecturers and she’s excited to start her career.
*The median starting salary for our graduates is equal highest in the state. QILT: Graduate Outcomes Survey 2017–2019
#Get free access to the Creative Cloud and over 20+ apps
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- University
- Media and Communication
Magazines were supposed to die in the digital age. Why haven’t they?
In the classic comedy Ghostbusters (1984), newly hired secretary Janice raises the subject of reading, while idly flipping through the pages of a magazine. The scientist Egon Spengler responds with a brusque dismissal: “print is dead..”
Wednesday 10 January 2024 -
- Film and television
- Media and Communication
Black Panther and Brown Power – how Wakanda Forever celebrates pre-Columbian culture
Wakanda is back in cinemas, promising to deliver high-voltage action and trigger new discussions about how Hollywood represents other races and cultures. On November 10 Marvel’s Black Panther will receive its long-awaited sequel, Wakanda Forever.
Friday 04 November 2022
